| ext">Competition for business in the screen-printing | | | | makes a living out of the range of tees it sells. |
| industry has seen the development of niche markets | | | | Another advertises pre-printed Police T-shirts, Law |
| reflecting an amazing disparate collection of tastes | | | | Enforcement, K 9, Trooper, Sheriff, Deputy, Security, |
| and styles across all manner of designs. Plastisol, laser | | | | Staff, Army, Navy, Air Force, Marines, Fireman and |
| inkjet printing and other technologies have permitted | | | | Custom Shirts. A firm with an impish outlook claims, |
| printers to have ready access to templates of | | | | We're here in an effort to defeat bland design. |
| images that suit their preferred method. Those | | | | There's no political correctness, nor worrying about |
| wishing to print photographic images favour the | | | | who we'll offend. Our designs aim to stimulate, not to |
| four-colour process. Artwork is first created then it is | | | | please, and some of our designs will offend people, |
| followed by separation into four colors (CMYK, Cyan, | | | | but we don't care. Just remember: they're for fun. |
| Magenta, Yellow and blacK) which combine to create | | | | In a similar vein there is another label created to |
| the full spectrum of colours needed for photographic | | | | inject some fun into life doing what they like in the |
| prints. Cyan is a deep greenish blue colour, magenta is | | | | knowledge that somebody out there will agree with |
| a brilliant, purplish-pink colour and with the use of | | | | it and advocating having fun, being creative and being |
| yellow and black they can combine to make the | | | | subversive — all through a printed T-shirt. |
| primary colours and the hues in between though | | | | The aforementioned T-shirt printers specialise in their |
| there is sometimes a dulling from the true primary | | | | own areas but there are printers who also customise |
| bolds as the inks are required to blend and are more | | | | garments for individuals and companies with unique |
| translucent, meaning a compromise with the vibrancy | | | | designs for promotional, publicity or identification |
| of colour. However, it does mean a large number of | | | | purposes like teams and groups, sporting the names |
| colours can be simulated by using only four screens, | | | | or role/position of the participants at an event or |
| thus reducing costs, time, and set-up. | | | | gathering. Computerisation and digital imaging allows |
| There are printers who specialise in Christian T-shirts, | | | | for many more template designs to be contained in a |
| concert T-shirts for rock bands, T-shirts that | | | | printer’s catalogue; it is easy to be |
| question mainstream principles regarding war, religion, | | | | overwhelmed by the amount of possibilities that may |
| economics and the environment, plus T-shirts | | | | be considered. If you want a customised design it |
| featuring famous peacekeepers and revolutionaries. | | | | would be helpful if you went to your printer with an |
| One company offers horses, fairies, wolves, dragons, | | | | idea of colour, font style and size for any writing or |
| kittens and Native American images on two-toned | | | | graphics and some notion of the image to |
| and garment-washed T-shirts in over 1200 designs | | | | accompany the design if it’s not in a logo you |
| and styles. A company selling licensed rock and | | | | can provide for them. |
| novelty T-shirts has set out its stall and obviously | | | | |