| Many companies, when considering brand awareness | | | | estimate if they are bringing their friends and family |
| campaigns, would pick t-shirts as their branding | | | | members to your event. This will give you a good |
| strategy. Everyone loves receiving customized | | | | idea on how many t-shirts to customize and |
| t-shirts, and will wear them continuously, thus making | | | | purchase. Usually, t-shirt manufacturers would give |
| a company's brand name travel everywhere. The | | | | extras if the bulk order reaches over the minimum. It |
| more unique the designs, the more it will attract | | | | is also pivotal that you roughly judge how many sizes |
| people and potential clients. Utilizing t-shirts for | | | | each (whether xs, s, m, l, xl etc) to order. The idea |
| promotional purposes has always been a fail-safe | | | | here is to never have to say 'no' to a customer. |
| idea, and many businesses report an increase in | | | | Most men wear a medium to large, whereby women |
| revenue every time this brand of campaign is | | | | choose from a size small to medium. Just for good |
| organized. Disseminating customized t-shirts is a | | | | measure, order some in extra large sizes for |
| fashionable method to reach a company's target | | | | customers who like more room in their clothing. |
| audience, and it is satisfying to know that your | | | | Extras are good if you have them once the event is |
| customers will wear your customized t-shirts over | | | | over, as they can be kept and sent to customers |
| and over again. | | | | who were unable to attend your event. In fact, left |
| But how would you be able to gauge how many | | | | over customized t-shirts can be used when the |
| t-shirts to print? Too much and it would be wastage, | | | | service or product launch goes through a 'refresher' |
| and too little would leave clients disappointed, plus it | | | | stage. You would not have to spend any extra on |
| would be an embarrassing factor. | | | | new t-shirts when there is still existing stock. |
| The idea is to first determine what the customized | | | | Remember that customized t-shirts may be |
| t-shirts are for. Are they to promote a new service, | | | | inexpensive, but you should not skimp on quality. |
| or to launch a product? Perhaps it is just to show | | | | Choose 100% organic cotton - this will make your |
| appreciation to existing customers for their brand | | | | customers aware that not only do you appreciate |
| loyalty. | | | | their business; you are also concerned about the |
| Once you have decided the crux of the campaign, | | | | environment. This will definitely impress your clientele, |
| the first thing to do is ensure that all members of | | | | and they will tell others. It is a well known fact that |
| staff, including the management team, would have | | | | word-of-mouth marketing has helped many |
| their own customized t-shirt to wear on that big day. | | | | businesses increase their revenue. |
| It is very important that everyone on the Company | | | | Always choose a reliable manufacturer, ask around |
| is on the same page and supportive of the campaign. | | | | for references and access their websites for |
| Next, look at your existing client database and | | | | customer reviews. |